Chopard Debuts the Happy Butterfly X Mariah Carey Collection
The collaboration between luxury jewelry brand Chopard and artist Mariah Carey was first sparked in December 2020 when Caroline Scheufele, Chopard’s co-president and artistic director, presented Carey with the Red Carpet Collection.
The book was filled with Chopard’s high jewelry creations, which resonated with the singer so much that she presented Scheufele with an idea for a design collaboration.
The resulting Happy Butterfly collection, released on September 16, alludes to Carey’s 1997 album Butterfly, which marked a pivotal step in her music career.
The butterfly is also a symbol of metamorphosis, paralleling the two women’s journey to success—Carey’s transformative rise through the music industry and Scheufele’s rise to head Chopard.
Dainty and light, the Happy Butterfly collection features the iconic Happy Diamonds of Chopard jewelry, in which a transparent openworked heart envelops a dancing diamond between two sparkling sapphire crystals.
The butterflies display four graciously unfurling wings that shimmer in all-over diamond or carnelian pave in a masterfully executed asymmetrical design.
The stunning collection includes a pendant, bangle, ring, and earrings. The pieces are crafted in ethical rose or white gold, reflecting the two women’s commitment to ethical jewelry and sustainable luxury.