15 Slow Fashion Brands Crafted with Beauty and Care
- Writer Magnifissance Magazine
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A sustainable, slow lifestyle is often thought of as an ascetic one, pared down to pure utilitarian function. Fortunately, when it comes to our wardrobes, we no longer need to choose between minimizing our environmental impact and enjoying beautifully made clothes. Far from being superficial, the pursuit of aesthetic pleasure can bring a sense of lasting joy. In living sustainably, we can—and should—welcome beauty. The 15 slow fashion brands gathered here take a slow, purposeful approach to produce planet-friendly, timeless, and impeccably sewn pieces made to last and delight year after year.
Three Graces London
1
Three Graces London features classic, timeless silhouettes in a palette of solid neutrals. Founder Catherine Johnson believes in promoting moderate consumption. Her sustainable clothing brand takes a slower, simpler approach to dressing. Johnson uses only the finest natural fabrics produced on generations-old Italian mills in small quantities with no toxic chemicals or dyes.
Christy Dawn
2
Christy Dawn believes that sustainability is not enough. Rather, the company is committed to healing the Earth and supporting communities. Its ‘farm-to-closet’ philosophy brings together every person in the production process, from textile farmers in India to dressmakers in Los Angeles. The brand’s feminine designs feature thoughtful details (we love the dresses with pockets) in brilliant naturally-derived hues.
Bamford
3
Carole Bamford brought her brand to life with the belief that what we put on our body is as important as what we put into it. Her different slow fashion brands highlight natural fibers and dyes. Bamford knitwear is produced in collaboration with local craftspeople and small-scale family businesses in Scotland and Italy. The artisanal approach imbues each design with individuality and soul.
Toast
4
Toast began as a line of loungewear at a farmhouse in Wales. The slow fashion brands reflect the bucolic roots with a sense of ease and a slower pace of life. Today, its clothing continues to channel a simple, fuss-free sensibility with relaxed cuts and functional fabrics. Its designs incorporate handmade details from Indian ikat weaving to Japanese indigo dyeing.
ALEMAIS
5
Alemais is the creative expression of Australian designer Lesleigh Jermanus. The slow fashion brand is committed both to preserving the past and to ensuring a better future. Jermanus pays respect to traditional craftsmanship. Organic fibers come alive with bold floral prints. The intricately detailed styles are inspired by the earth’s elements.
Hannah Art Wear
6
Fashion, art, and nature meet at Hannah Art Wear. The sustainable clothing brand works closely with artisan workshops in Jaipur. The flowing silhouettes splash with nature-themed motifs. Each piece is an echo of artistic collaboration, uplifting its wearer with a sense of lightness and confidence.
Shaina Mote
7
Owner Shaina Mote discovered a passion for timeless fashion design and patterning when, as a teen, she worked her first job in a vintage store. Mote brings a thoughtful, slower approach to her fashion brand. She considers her pieces future heirlooms that balance beauty with utility. The simple, pared-back styles are designed to last with unexpected details.
L‘envers
8
L’envers’ founder Julie has a history with textiles that goes back to 1820, when her great-great-great grandfather founded a wool mill in Northern France. Julie resides now with her family in a Spanish mountain village. She translates the slower pace of living into her artisanal fashion brand with the motto “we make it slow to make it last”. Each piece is knitted and sewn in Spain’s small family workshops.
Loup Charmant
9
Loup Charmant is a family-owned fashion brand that pioneers a vision of ‘responsible luxury.’ Despite its New York City headquarters, the sustainable clothing brand channels a sweet country-life sensibility. The company uses certified organic long staple cotton, grown and milled by a group of small family farms in India and dyed locally in small batches.
Babaà
10
Babaà is founded in Barcelona by a passionate second-generation knitter. The show fashion brand operates a family-run factory specializing in Spanish-made knitwear. It uses materials from local farmers, shepherds, and artisans. The company combines multi-generational craftsmanship techniques with the latest technology. Each Babaà piece is produced with sophisticated Japanese knitting machines and hand-assembled. The yarn is spun from the wool of the company’s own sheep or cotton grown locally in the south of Spain.
Daydress
11
UK based brand Daydress got its start in 2017 as a modest line of cotton dresses. On her travels, company-owner Gabby discovered India’s rich and colorful textile printing tradition. She was drawn especially to the ancient craft of block printing. The sustainable clothing label features hand-blocked patterns inspired by eighteenth century Indian and French prints. The clothings are designed in-house and made in Jaipur.
Shona Joy
12
Shona Joy began her design career selling hand-painted pieces at Australia’s iconic Bondi Beach and Paddington Markets. Now, the Sydney-based brand is celebrating its 20th anniversary, staying true to its mission to create clothing that transcends trends to be treasured forever. Collections are defined by neutral palettes and natural fibers, with an unmistakable Australian character and a hint of 1970s bohemian glamour — dresses for any occasion that look just as good worn with heels at a cocktail party as they do barefoot at the beach.
Amour Vert
13
Amour Vert begins its process with natural textiles such as hemp, ethical wool, and organic cotton. The company also partners with mills to develop their own future-ready fabrics, made from repurposed, organically farmed plant seed. Ninety-seven percent of pieces are produced in small batch quantities within a few miles of the company’s San Francisco office.
People Tree
14
People Tree is a pioneer in sustainable fair trade fashion. The brand was founded by owners James and Safia Minney in 1991. Their vision is to create clothing made to the highest ethical and environmental standards from start to finish. The forefront collections feature versatile and playful prints inspired by the V&A archives. Their slow fashion brands use traditional artisan skills including hand weaving, knitting, embroidery, and block printing.
LANIUS
15
The credo at Lanius is ‘good fashion takes time’. Its future lies in an approach that is slow, fair, and organic. The fashion brand launch only two collections annually. They showcase refined, timeless silhouettes, from sharp classic wool coats and tailored trousers to effortless dresses and cozy knits. Fabrics are ethically sourced with rich textures. The hues are informed by the natural landscape and changing seasons.
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