A Parisienne Affair: CHANEL’s Fall Winter 2023/24 Collection

Harnessing the sparkling, vivacious je ne sais quoi of the Parisian woman was Virginie Viard’s challenge when conceiving the Fall-Winter 2023/24 Haute Couture collection for CHANEL.

A balancing play of contrasts painted a portrait of the quintessential Parisian style: feminine, daring, appealing, and brilliant. Following the show’s unveiling in July, Magnifissance received a selection of exclusive images from Paris documenting the making of this effervescent collection.

“Playing with opposites and contrasts, with nonchalance and elegance, is like standing on a line between strength and delicacy, which, at CHANEL, is what we call allure,” Viard says. The Parisienne’s sophisticated tastes in everything from literature to music to fashion informed a mesmerizing collection that spoke to femininity and adventure.