CHANEL Honours Dance in Spring-Summer 2024

Under Gabrielle Chanel’s vision, the humble button blossomed from a clothing fastener into a jewel, adding sparkle and interest to any garment. This year, CHANEL’s creative director Virginie Viard extends the imagery of the button into the realm of ballet, as fashion converges with music, theatre, and painting in a poetic composition.

“I often think about dance; it’s an important theme at CHANEL,” Viard says. “The House is close to its institutions, to its choreographers and dancers, and we create costumes for the ballet.”